Monday, December 14, 2009

What's in a name?


We've had lots of feedback about our name; SwankyAnts. Most people want to know what it means and how we came up with the name. Well, here is the story . . .

SwankyAnts is about helping to build community by showing you what's happening around you or what's happening around places you plan to visit. We are big on the community piece and when we thought of the ultimate community builders we thought of ants! Ants represent the ultimate in social cooperation by working together to build their communities. Just what we are all about! Because we also think that our site is pretty cool, as are the people who use it, what better word to describe it all than - Swanky!

After coming up with the name we also needed a symbol that spoke to the character of the site. "Swanky", our ant mascot, was born and he's all about having fun. You will actually see him popping up in some unsuspecting places and, in the future, you'll see more of Swanky as he grows up.

Tell us what you think! Where would you like to see Swanky? What do you think of the name?

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